![]() ![]() There’s no right or wrong answer here, as long as you make an intentional decision. While many companies stick to one or two brand colors for all their Highlight covers, others prefer the arguably more authentic look of also including non-brand colors. By choosing an exact brand color, you’ll make sure your entire Instagram profile feels cohesive, tidy, and professional. If you’re not sure where to begin, you can’t go wrong with your brand’s established color palette. To choose the best color for your brand, consider the following tips: Given their prominent location and small size, it’s no surprise that color makes the biggest impression for a Highlight cover. As shown in the examples above, Highlights appear as small circles at the top of your profile just beneath your personal/business information. Released back in 2017, Instagram Stories Highlights have become one of the most important parts of any IG profile. Tips for Choosing Colors for Instagram Highlight Covers Given their top billing, you can’t miss Instagram Highlight covers. Quick steps for how to change the color of any IG Highlight cover.More real-world examples of popular colors used in Highlight covers.The top 5 Instagram Highlight color trends for 2022 with examples.How to choose the right color for your brand.These combinations will overwhelm your delicate appearance and swallow you up.To help you get this tiny-but-critical piece of real estate right, we’re walking you through everything you need to know about using color in Instagram Highlight covers: But be sure to combine them with a brighter accent colour.Īvoid combining highly contrasting colours, especially colours that sit opposite each other on the colour wheel, such as yellow and purple. Due to the natural gentleness of your appearance, neutrals will never make you look washed out or boring. If you want to incorporate neutrals into your outfits, choose a neutral and accent colour with similar or slightly different values. You can combine neighbouring hues, as long as they have the same value, such as a pink with a lavender purple. You can achieve more contrast through hue contrast. Pair a lighter tint with a darker shade of the same hue, such as a light blue and a darker blue. One way to achieve a gentle contrast is through monochromatic colour combinations. Therefore, the best colour combinations for your outfits are those that complement each other or that have medium contrast. But there is still some contrast between the features. True Summer’s natural appearance blends rather than contrasts. Those are the combinations that reflect the contrast level that is naturally present in your appearance. But certain combinations will look much better than others. Technically, you can combine any of the colours on the True Summer palette with each other. If you lean more towards Soft Summer, choose the brighter colours on the Soft Summer palette – such as Marlin, Storm Blue and Wild Rose. If you lean more towards Light Summer, opt for the darker and less bright colours on the Light Summer palette – such as Open Air, Aster Purple and Sea Green. ![]() Depending on where you fall on the True Summer spectrum, you can borrow some colours from your sister palettes since they are close enough to the True Summer colour palette. And while True Summer neutrals are getting greyer, the complementary and accent colours on the palette retain some brightness.Īs sister palettes, Light Summer and Soft Summer both share True Summer’s characteristics of cool and muted, respectively. True Summer colours are not as desaturated as Soft Summer colours. But True Summer colours are lighter and gentler.Ĭompared to Light Summer, the colours are cooler, more muted and slightly darker.Ĭompared to Soft Summer, the colours are somewhat brighter, cooler and slightly lighter. With its opposite season True Winter, the colour palette shares the same cool temperature. True Summer sits between Light Summer and Soft Summer on the seasonal flow chart. They are dusky and greyish rather than saturated and bright. The colours are medium in chroma and overall lean more towards the muted end of the scale. ![]() This is because True Summer cannot handle too much contrast. ![]() Overall, though, more colours are medium or lighter rather than truly dark. The colour palette ranges from light grey to dark brown and is so quite broad. Instead, you will find lots of blues, turquoises and greys, which are naturally cool. There are very few yellow shades on the palette, and even those have a heavy tint of blue to cool them. That means they contain blue undertones but no yellow ones. In line with True Summer’s primary colour aspect, the colours sit on the coolest end of the hue scale. ![]()
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